What Is Search Engine Optimization? The Three Minute Video!

What Is Search Engine Optimization? The Three Minute Video!Don’t know SEO? Know someone who needs a short, easy to understand overview of search engine optimization and how it works? pay per click advertising Grab some popcorn and watch our new SEO video, which in just three minutes covers the basics of search engine optimization:I’m really pleased with how the video turned out, and I hope you are, too. We worked withCommon Craft to produce it, and they have many more great explainer videos like this in theirCommon Craft video library, so check that out!You’ll find our video on YouTube in our Search Engine Land channel, and it also has a permanent home here on Search Engine Land as part of our What Is SEO / Search Engine Optimization? page.If you haven’t...

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Foursquare: More Than Fun and Games, A Potent Local Search Tool

Foursquare: More Than Fun & Games, A Potent Local Search Tool About a year ago, I was feeling Foursquare fatigue. Why on earth was I checking in? The badges were harder to get, and I wasn’t going to ever “win” in some places. But now I win all the time, through tips and specials that have been added. Welcome to the new Foursquare.It’s not like Foursquare has suddenly made these changes. There’s been a constant stream of announcements about new features on the Foursquare blog. We’ve even reported on some of them, such as the ability to create lists or to explore what’s around you.Rather, from a personal perspective, all the new features have altered my own habits with Foursquare. I’ve changed from using it as...

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Twitter CEO Dick Costolo’s “State Of The Union” Address

<a href="http://www.bidvertiser.com">pay per click advertising</a> Twitter CEO Dick Costolo’s “State Of The Union” Address100 million active users. 1 billion tweets every seven days. Plans to grow the ad business. These stats and facts are part of a “State Of The Twitter” talk Twitter CEO Dick Costolo gave to the press today. Live blogging below!Dick arrives. Nothing big, he says. “I just wanted to give you a state of the union on the business.”He’s naming some of the people who have come on to help build the business. Jack Dorsey among those who came back in. “He speaks with the fluency of the inventor of the product,” which is good to have when you...

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Google Buys Zagat Ratings, Rocks Local

Google Buys Zagat Ratings, Rocks LocalGoogle is buying the venerable Zagat survey, which is the original local reviews provider and has been in business for more than 30 years. Terms of the deal weren’t disclosed. Rumor had it that Zagat has been “on the block” for some time, as the company increasingly struggles to compete in a world that has moved away from print. <a href="http://www.bidvertiser.com">pay per click advertising</a> This is huge news for Google (capital “H”) and for local. Google is a content publisher now and the content that Zagat brings arguably closes the gap between Google Places...

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Confirmed: Bartz Out As Yahoo CEO

Details are very sparse, but All Things Digital is reporting that Carol Bartz’s rocky tenure as Yahoo CEO has ended. All Things Digital reports that current CFO Tim Morse will take over the CEO spot on an interim basis. Speculation raged earlier this summer that Bartz’ days were numbered when Yahoo announced weak Q2 financials.Details are very sparse, but All Things Digital is reporting that Carol Bartz’s rocky tenure as Yahoo CEO has ended. <a href="http://www.bidvertiser.com">pay per click advertising</a> All Things Digital reports that current CFO Tim Morse will take over the CEO spot on an interim basis. Speculation raged earlier this summer that Bartz’ days were numbered when Yahoo announced weak Q2 financials. She’ll be remembered for brokering the Yahoo-Microsoft...

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Twitter Renews Deal With Bing; Google Deal Remains MIA

Twitter and Bing announced that they have extended their deal that allows Bing to tap into Twitter’s information in a cutesy exchange on Twitter itself. As for Google, which Twitter’s been on the outs with since July, Twitter says there’s no similar happy news to report. Dear Twitter, I Love You! Kisses, BingTwitter spokesperson Carolyn Penner compiled the exchange using the awesome Storify service, as you’ll find here: It’s perhaps the first press release via Twitter conversation that I know of. Details? You Don’t Need No Stinkin’ Details!But how about details? How long is the deal for? Is Microsoft paying $30 million for it, as AllThingsD reported to be rumored earlier this year? A Microsoft spokesperson told me simply: I can confirm that...

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Posted in: Twitter Renews Deal With Bing; Google Deal Remains MIA